WHO WE AREWe're a group of students and staff dedicated to making the Broad College of Business at Michigan State University sustainable. It's no less simple than that.
It's a lofty goal. Sustainability has so many facets and so many parts and pieces that all have to fit together that it's easy to look at it and declare it to be an impossible goal. It's easy to think that a small group of individuals can't effect that kind of change. We like to think otherwise. We have to think otherwise. The future of this planet and the well being of our grandchildren depend on us being conscious of the impact of what we do today. When you look at the world that way, you see sustainability not as some lofty ideal, but as an imperative. It is a call to rise above a life of consumerism, to transcend the reckless pursuit of profit, and to see a new way forward. |
We're under no illusions that it's going to be easy. But we are positive that it will be worth it.